When Call Handling Services Make Sense for Your Business

People want to talk to people.  Despite the explosion of social media and other new  communications methods over the last several years, the phone call is still the best method of communication for most businesses.   But, because it has been around for a while, people take it for granted.  Business owners and managers often neglect to update their phone answering processes on a consistent basis, or consider the significant benefits of engaging professional call handling services.

What Is Your Business Model?

For many professional services companies, a call handling service is a must have.  Think about it, if you have an urgent health issue or if there is a problem with your home, you’re not going to tweet about it, or go on Facebook.  You are going to find a number to call.

Doctors’ offices, HVAC providers, plumbers, electricians, property managers and others who need to resolve issues for their clients quickly; know the importance of engaging quality call handling services.  So, no matter what the situation, the call gets through to a live person who can help process the customer’s issue.

Growth Mode

As we’ve discussed before on this blog, answering phone calls is a critical business function, but also one of the biggest time eaters around.  If you’re looking to grow your business; strategic, well defined call handling services can be one of the most significant time savers, enabling you to focus on key growth initiatives without all the constant interruptions.  Even companies that don’t fit in the professional services categories noted above can utilize call handling to manage and accelerate their growth.

Competitive Advantage

Another reason call handling services make sense is the competitive advantage they provide.  So many small and mid-sized businesses rely too heavily on voice-mail and end up missing opportunities they would have easily had if using a full time or after hours answering service.  For example, on a recent inbound call, a caller exclaimed: “Thank God! You’re the tenth roofing company I’ve called and the first one to have a live person answer the call”.  For even small businesses, this competitive advantage could easily bring in more new clients each and every month.

Gut Check

Call handling services are not for every business, but, done properly, they can make sense for a lot more business models than most people think.  What about your business?  Do you have a detailed and current process for answering inbound phone calls?  Do you know how much time you and your employees lose on interruptive calls that could be better prioritized or routed?  How about callers that didn’t leave a message – are you losing good opportunities?  Let us know your thoughts – we’d like to hear what you think.

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Related Links:
Call Routing Through an Answering Service – Give Your Clients What They Want
Customizing Call Handling Services to Work for Your Business
Answering Phone Calls – A Personal Approach to a Core Business Need